Dec 28, 2017
Rachel has a TON of energy and this was a TON of fun! Rachel is
the creator multiple Facebook fan pages that have over 1 million
fans and are profitable. You are going to love her!
Find the show notes here: http://www.classycareergirl.com/2017/12/facebook-ads-rachel-miller/
Rachel Miller is the creator of multiple Facebook fan pages
like Quirky Momma and Crazy Cat lady as well as dozens of other
audiences. These pages are profitable, over 1 million fans
and a real source of income. She teaches Moolah: From Page views to
Paycheck: How to Grow an Engaged Audience.
I got to meet Rachel in July at an event and you know Rachel is
amazing when everyone else was watching a baseball game and Rachel
looks at you and says do you want to just go mastermind in the
stairway instead of watch the baseball game? She had even brought
her sticky notes and all her notes and was ready to dive in. I was
like YES let’s do it and to this day I don’t even know who won that
game but don’t tell anyone that.
Rachel shows us how to reach people without wasting money and
tips for beginner FB ads.
Some questions I ask:
How targeted do you have to get in order to reach the right
people? And is there any way to track Amazon sales from FB
I have been frustrated with the demographics. This past time, I
was very specific in my demographics. I have a head lice removal
business and it is very local and I tried to cater to just
families, moms, teachers, etc. Most of the people interacting with
the post were still not those likely to be my clientele. Some were
from out of the country and many were bald men. I feel like it is
not getting to the right people no matter how I try and direct
The timing for new businesses — ads before you launch products
to drive traffic/interest and create brand awareness? Or wait until
after you have physical products available?
How to target to certain audiences/your ideal client.
Should the ads be short and to the point? Longer? Serious or
incorporate some humor. How frequently should one advertise?
In This Episode, You Will Learn:
How to use Facebook ads
How to not waste money
How to use Facebook ads at the beginning just starting your own