Mar 19, 2018
If you think branding is about website colors and pretty fonts, well I disagree and I have something to say about that. Today on our mini-podcast episode I am going to answer a listener's question and teach you a different way to think about developing your brand messaging. It's time to stand out from your competition!
Show notes: http://www.classycareergirl.com/2018/03/develop-your-brand/
The Foundation of Your Brand in 4 Questions
I want you to passionately share your brand messaging. No
sugar coating. Dive in deep to figure out what you and your company
care about. If I could only say one more thing to my audience, what
would it be? Shut out the online noise and just speak to your ideal
client.
4 questions to help you create your brand messaging:
- If you didn’t care what anyone else thought, what would you say to your fans or followers?
- What are you sick of in your industry? What are other people teaching that is false?
- What do your potential clients need to stop doing right now? What are they doing right now that drives you nuts?
- What do your potential clients need to start doing right now?
